Congratulations! You have just received a phone call from a venture capitalist, angel investor, or the commercial loan officer at your bank inviting you to come in to discuss financing.
The investor will probably pour over your business plan in advance, looking for chinks in the proposal. There may be three or four people on their side of the table peppering you with questions. But no matter, you’ll be ready.
Prior to the Interview
Listed below are some of the most common questions to expect. Also examine your business plan with the critical eye of a financier. What other questions would an astute lender or investor ask? Prepare and rehearse answers to all questions. Then ask someone in your office to grill you until you are familiar enough with the answers to deliver them smoothly and confidently. (This is no different from an employment interview. Anyone who does not have solid answers to predictable questions like “Why did you leave your last job?” won’t get the job.)
STICK TO THE FACTS
Sophisticated buyers are not impressed by puffery. Only assert what you can quantify and back up.
EXUDE CONFIDENCE AND ENTHUSIASM.
BE PREPARED FOR UNEXPECTED QUESTIONS. STAY FLEXIBLE.
QUESTIONS INVESTORS MAY ASK
Product Development and Production